We Are S.M.E


Believe Arena – The indoor World Cup stadium by wearesme

There is little over two weeks to go until World Cup fever fully descends upon the country and SME know exactly where we will be watching the action.

Coming to London this summer is the BELIEVE indoor stadium, the best place to watch the World Cup outside of South Africa. It will be the third time that this huge indoor arena has been set up for a major tournament, with the FA claiming “It’s almost better than being in an actual stadium!”

This time round, the Believe Team have got together with everyone’s favourite football management simulation game, Football Manager and will be taking over a mega-venue to turn it into London’s footballing World Cup mecca!

With massive screens, terraced standing, DJs, incredible sound, a giant bar, official South African World Cup wines and most importantly the Beautiful Game, why wouldn’t you want to go?

Every single game will be shown live in the Belive Arena, which will be stationed at The Truman Brewery – just off Brick Lane, right by Liverpool Street.

Having sold more than 100 tickets in their first hour of being on sale it is shaping up to, again, be a huge event. Last time out more than 40,000 people attended, which says all you need to know.

So, join the Facebook group for updates, more information and all the build up to 11th June.

Personally, we couldnt be more excited.

SME Believes!

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