We Are S.M.E


[NEWS] Coca-Cola Christmas Twitter Campaign in London by wearesme

Someone from Coca-Cola was clearly in attendance of our We Are S.M.E Blog Party in Shoreditch on Friday night, because in news released today, Coca-Cola is giving people the chance to post messages on its infamous electronic sign in London Piccadilly via Twitter.

O.K, so the electronic sign in Piccadilly is a lot more glamorous than the projector in Villain (East Village) but SME set trends, remember that!

The campaign, created by design agency Sedley Place, allows consumers to tweet their Christmas messages to the official Coca-Cola Twitter account (@cokezone) for the opportunity to have it displayed on the electronic sign.

Those who are lucky enough to have their tweets displayed will receive a direct message from Coca-Cola and their message will be shown on the sign five minutes later.

Tweets can also be viewed live on their website, www.cokezone.co.uk/piccadilly, via a webcam set up to film the sign.

The campaign runs until 23 December.

SME’s are currently in talks with our lawyers regarding the matter.

Oh and don’t forget to follow us on Twitter! @wearesme

SME x

SME RELOAD: We Are S.M.E Blog Party 26/11/10 with Live Twitter Feed

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