We Are S.M.E


[NEWS+SNAPS] Sleek by 50 Cent Headphones by wearesme

50 Cent, ever the business man, is sticking a finger in another pie; this time he has the headphones market in his sights and with it Dr. Dre and his ‘Beats’.

“On Thursday 6th January, 50 Cent will host a press conference to announce a new deal on opening day with personal audio company, Sleek Audio at the South Hall Connector.

50 is expected to announce a deal with Sleek Audio to produce Sleek Headphones by 50 Cent, his own custom line of high-end headphones. ”

They look pretty sick; we will wait and see if the audio quality matches that of Dre’s beats. If they do, and are more competitively priced, you might start seeing a lot more Sleek’s than Beats on your tube rides to work.

**UPDATE**  Video from the press conference added!

SME x

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[VIDEO] Dynamo TV Secret Party @ Juju 15/12/10 (Magic Footage) by wearesme
December 22, 2010, 3:12 pm
Filed under: Technology, Television/Film | Tags: , , , , , , , , , , , , , , ,

As SME advised the other day, we had the pleasure of being invited to a secret party at Juju in Chelsea in celebration of Dynamo TV, sponsored by Panasonic.

On the night Dynamo performed some mind blowing magic and you can now check out some footage from the night below.

Keep an eye out for SME in the elastic band trick where he took a tenner from my wallet and proceeded to pass it through an elastic band as if it were thin air!

And if you missed the snaps from the night, head over HERE to check them out.

SME x



[SNAPS + VIDEO] Dynamo TV Secret Party @ Juju with Panasonic 15/12/10 by wearesme

On Wednesday night SME were invited down to watch the amazing Dynamo work his magic while being filmed for Dynamo TV in promotion of the new Panasonic TA1 HD Mobile Camera.

We’ve already had the pleasure of meeting Dynamo; he blew us away and Wednesday night was no different.

Making his way around the room, he performed a series of tricks ranging from your standard card guessing, to putting 50p coins into beer bottles we had just been drinking from! Each trick more mind-blowing than the previous. The looks on people’s faces was priceless! We will bring you footage of the night as soon as it becomes available so you can see for your self.

SME were even lucky enough to win a Panasonic TA1 camera which we got to play around with today and cannot recommend it enough! The picture is amazing and its so small and light you wont even notice it in your pocket on a night out.

We took some snaps on the night which you can see below. And if you want to see Dynamo in action, you can also check out the latest episode of Dynamo TV featuring DJ Whoo Kid while your here.

SME x



[NEWS] Facebook’s Mark Zuckerberg named ‘Person of the Year’ 2010 by wearesme
December 16, 2010, 9:47 pm
Filed under: News, Technology | Tags: , , , , , , , ,

Facebook founder and CEO Mark Zuckerberg has been named Time magazine’s ‘Person of the Year’ for 2010 and at 26 becomes the youngest since the first ever ‘Person of the Year’; Charles Lindbergh, who was 25 when he was selected in 1927.

The award is given to the figure Time believe have had the most influence on events in 2010. Time managing editor Richard Stengel said Mr Zuckerberg’s social networking service was “transforming the way we live our lives every day”.

Zuckerberg co-founded Facebook while a student at Harvard University in 2004. The social networking site now has more than 500 million users worldwide, employs more than 1,700 people and as many of you are probably aware, has had been subject of a film charting its rise; The Social Network.

Mr Zuckerberg, estimated to be worth $6.9bn (£4.4bn), is one of the richest people in the US, and earlier this month he became one of the latest billionaires to pledge to give away the majority of his wealth. He is one of 17 new people to support a group, founded by Bill Gates and his wife along with Warren Buffett, which encourages America’s wealthiest to publicly promise to donate to charity.

In a statement, Mr Zuckerberg said the Time award was “a real honour and recognition of how our little team is building something that hundreds of millions of people want to use to make the world more open and connected. I’m happy to be a part of that.”

Congratulations Mr Zuckerberg, but please stop pissing around with the Facebook layout! Thanks.

SME x



[NEWS] Facebook reveals UK’s most talked about topics of 2010 by wearesme

In this modern-day and age, Facebook is used as the first point of call for the majority of people when venting their feelings and thoughts. Whether its mass updates expressing content or frustration at the latest X Factor elimination (and or fix) or in some infuriating cases, every minor detail of someone’s life including how many peas they had for dinner; Facebook is the place to get yourself heard.

Today Facebook revealed the most talked about topics in the UK in 2010. This was found through their Memeology study which looked at what terms grew the most in status updates in 2010 compared to the previous year.

There are 26 million Facebook registered accounts in the UK so the findings provide quite a comprehensive insight into the sporting, TV and cultural moments that prompted national conversations. Check out the findings below:

Facebook’s top status trends of 2010

Fifa World Cup 2010

The event that captured the imagination of the nation was the World Cup, which was discussed more than three million times. Subjects that divided opinion did well, with the vuvuzela rising rapidly up Facebook’s list of popular status update phrases in 2010.

Sport

Sport was a key interest – the leading sportsperson was Wayne Rooney, whose prolonged contract negotiation led to enormous levels of discussion on Facebook. Rooney was trailed by his England colleagues Joe Cole, Emile Heskey, John Terry and Rob Green, whose World Cup calamity led him to Facebook infamy as it was discussed by thousands of people.

The X Factor

In the worlds of music and entertainment ‘X Factor’ was king. While not making it to the final, the Brazilian Wagner led other contestants, with a number of supportive groups and pages driving discussion of Wagner past that of prime minister David Cameron, despite 2010 being an election year. The next most discussed ‘X Factor’ contestants were Cher Lloyd, One Direction and Matt Cardle.

Music

Facebook has always been a place where people share the music they love with friends, and 2010 was no exception. If a Facebook music chart were to exist without ‘X Factor’, it would undoubtably be topped by Tinie Tempah, with The Wanted and Ellie Goulding some distance behind.

Television

Increasingly, Facebook has become a mirror that reflects the opinions of millions on popular subjects. While TV may be the way that people unwind in the evening, it is quickly becoming a more social experience. The dominance of some TV shows in 2010’s Facebook words prove how the UK is becoming a two screen nation, where people watch TV but use their laptop or smartphone at the same time to share their views about the shows with their friends on Facebook.

The TV shows ‘Celebrity Juice’ and ‘The Only Way Is Essex’ captured the imaginations of people on Facebook, while the participants in the final series of ‘Big Brother’, including John James and Josie Gibson, driving a substantial amount of discussion – no other contestants came close.

Politics and Poppies

People on Facebook didn’t just discuss music, TV and sports however – the year’s discussion was heavily influenced by more serious subjects, particularly politics and the general election.

Despite Nick Clegg’s rapid surge in Facebook support prior to the election, it was David Cameron who attracted the most attention from people on Facebook. The Conservative party led the Liberal Democrats by a slim margin, despite the Lib Dems attracting more people to their fan page during the election period.

Facebook was also used by many people to express support for British troops fighting overseas, with a surge in conversations encouraging people to purchase a poppy in the run up to Remembrance Sunday.

Weather

It is a common adage that British people talk of little else other than the weather – but despite one of the coldest winters on record, generally weather didn’t appear in Facebook discussion.

The only weather phenomenon which inspired discussion was April’s Ash Could which rapidly became one of the most discussed subjects across the platform as friends used Facebook to keep in touch as Europe’s transport network shut down. (Via BrandRepublc)

SME x



Daft Punk ‘Tron: Legacy’ headphones by wearesme
December 11, 2010, 1:57 pm
Filed under: Music, Technology | Tags: , , , , , , , ,

Earlier in the year SME brought the Entourage news that Daft Punk would be producing the soundtrack to Disney’s sequel to 80’s cinematic classic ‘Tron’. Then, last month, SME gave you a 6 minute preview of the ‘Tron: Legacy’ score.

The Daft Punk/Tron collabo continues with the bad-man head-cans you see above. They’re the brainchild of audio company Monster, the same geezers (geezettes?) who gave us the serious Dr Dre headphones you’ve seen every Tom, Dick and Harry bustin’ on the Northern Line to work.

The headphones come with LED lights (as standard), an homage to the luminescent lighting that can be seen throughout the film franchises. SME will give you a knowing nod when you’re wearing them in a sweaty train carriage too.

SME x



[NEWS] Coca-Cola Christmas Twitter Campaign in London by wearesme

Someone from Coca-Cola was clearly in attendance of our We Are S.M.E Blog Party in Shoreditch on Friday night, because in news released today, Coca-Cola is giving people the chance to post messages on its infamous electronic sign in London Piccadilly via Twitter.

O.K, so the electronic sign in Piccadilly is a lot more glamorous than the projector in Villain (East Village) but SME set trends, remember that!

The campaign, created by design agency Sedley Place, allows consumers to tweet their Christmas messages to the official Coca-Cola Twitter account (@cokezone) for the opportunity to have it displayed on the electronic sign.

Those who are lucky enough to have their tweets displayed will receive a direct message from Coca-Cola and their message will be shown on the sign five minutes later.

Tweets can also be viewed live on their website, www.cokezone.co.uk/piccadilly, via a webcam set up to film the sign.

The campaign runs until 23 December.

SME’s are currently in talks with our lawyers regarding the matter.

Oh and don’t forget to follow us on Twitter! @wearesme

SME x

SME RELOAD: We Are S.M.E Blog Party 26/11/10 with Live Twitter Feed




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