We Are S.M.E


[NEW MUSIC] Durrty Goodz – Battle Hype by wearesme
March 15, 2011, 1:22 am
Filed under: Music | Tags: , , , , , , , , , , , , , , , , , ,

An 11 minute grime track from 1 artist has got the whole scene up in raptures tonight, after it was aired for the first time by Logan on his Kiss 100 show. The name on every one’s lips is Durrty Goodz.

Has he called for the whole scene? Who cares? This track is a madness! He switches the flow up so many times it will have you questioning if this really is a battle as the title would suggest; Battle Hype. Listen out for some of the familiar flows he mimics.


Props to HypeFrank

SME x



[NEW MUSIC] Wiley feat. Giggs & Juelz Santana – Bright Lights by wearesme
March 14, 2011, 12:10 pm
Filed under: Music | Tags: , , , , , , , , , , , , , , , , ,

Here is a new offering from Wiley, who appears to be putting at least some time aside to make music, in between filming ridiculous adverts and videos for his YouTube account; his latest offering is a lesson in boiling an egg. We kid you not.

Wiley teams up with Giggs and Juelz Santana for this banger Bright Lights. The beat is simple yet mad catchy, while Wiley, Giggs and Santana all go in on their respective verses. Bright lights b-b-b!

SME x

CLICK HERE FOR DOWNLOAD LINK



[VIDEO] Sway freestyles at Lupe Fiasco ‘Lasers’ release show by wearesme
March 10, 2011, 11:30 pm
Filed under: Music | Tags: , , , , , , , , , , , , , , , , , , , ,


“Life a movie, I’m Lucas / I war with any star; can’t put me in a box like new kicks”

Sway came with FIRE at the Lupe Fiasco Lasers release show in New York and had the crowd in the palm of his hand, with this captivating freestyle.

Despite lack of any ‘overground’ recognition in the UK, Sway continues to come with consistent material and his feature on Lupe Fiasco’s new album is a massive achievement for the boy from our neck of the woods; North London. Could 2011 finally be his year? SME hope so.

SME x

SME RELOAD: [NEW MUSIC] Lupe Fiasco feat. Sway & Eric Turner – Break The Chain



[LISTEN] Jamie xx Grime Mix for BBC Radio 1Xtra by wearesme
March 10, 2011, 5:01 pm
Filed under: Music | Tags: , , , , , , , , , , , , , , , , , , , , ,

Another day and another big mix from the man of the moment; Jamie xx. Everything this guy touches turns to gold. He even manages to sample the Countdown theme tune in a grime mix without looking like a complete twat! How is this possible, you ask? Some say he is half mortal, half badman.

Listen to his grimey mix from Mistajams Radio 1Xtra show on Tuesday night, with the Countdown theme in all it’s glory, below.

SME x



[NEWS] SBTV founder Jamal Edwards profiled in the Guardian by wearesme
March 7, 2011, 1:51 pm
Filed under: Music | Tags: , , , , , , , , , , , , , , , , , , ,


Jamal Edwards, the founder of SBTV was profiled by the Guardian newspaper this week in which he briefly discussed his rise from media student to media mogul. Read the full article below.

“I’m a rebel when it comes to filming,” says Jamal Edwards, founder of SBTV, an online broadcaster of music promos, video interviews and impromptu live performances from the UK rap scene and beyond. “I’ll film absolutely everywhere, without permits or anything. This is a guerrilla operation.”

We are sitting in the nerve centre of the operation: the kitchen of Edwards’s family home in Acton, west London. Waiting nearby is Tayong Azonga, a local rapper who, any minute now, will become SBTV’s next star performer.

Edwards started the channel in 2007, aged 16, after receiving a video camera for Christmas. At first, he trained the camera on his estate. “I was filming foxes in my garden. When I uploaded that, I got 1,000 views and I was like, ‘What? Let me just try something else.'”

At the time, grime music, the now ubiquitous hybrid of hip-hop and UK garage, was burgeoning. You wouldn’t find grime on mainstream TV channels – not yet – so artists disseminated videos of their work on DVD or YouTube. The space for an online channel dedicated to grime music was wide open.

Edwards started filming London rappers freestyling on the street, backstage at gigs or in the back seats of cars. The performances, delivered straight to camera without studio gloss and posted online within days, are raw and often thrilling. But Edwards didn’t want to restrict himself to local unsigned talent or the grime scene.

Recently, he and his eight-strong team have been filming the likes of Ellie Goulding, Nicki Minaj and Bruno Mars. Even Justin Bieber has appeared before the SBTV cameras. “Narrow-minded people are like, ‘Ah, he’s filming all these pop stars,'” says Edwards. “But I just shrug my shoulders.”

His attitude appears to be paying off. Edwards says the channel, which makes money from advertising, has racked up 50,000 subscribers and a total of 39 million video views. Last month, he signed a deal with Sony RCA to create his own imprint within the label, and the day before our interview he was hanging out with Simon Cowell, who said SBTV was excellent. Suddenly, the bio on Edwards’s Twitter account – “media mogul” – doesn’t seem like an exaggeration.

When I ask him what the downsides are of being his own boss, Edwards says: “Everyone who works for me is older than me.” He pauses and grins. “OK, the oldest person is 24, but I’m a young boss. It’s a bit daunting telling people what to do.” His friends think his rise from borderline dropout at Ealing College, where he completed a diploma in media and moving image, to budding media mogul is “mad… just mental”. He advises other young people with similar ambitions to “chase your dream, not the competition, because looking at the competition will cloud your vision and mess you up in the long run”.

Edwards says his next step is to go to New York and “work my way from the ground to the top, doing what I did here over there”. The competition will be stiff but he’s not fazed. “I’m a rebel. I’m not scared to do anything: that’s what makes me different.”

Now it’s time to see the rebel in action. Edwards and Azonga slip off and I catch up with them in the underground car park of a supermarket. Edwards is already filming a rapper from Margate called English Frank, who rhymes with apocalyptic fury over a beat pumping out of his car stereo. Passing shoppers regard the scene with total bemusement. When English Frank drives off, Azonga opens the door of his car, hits play on the stereo and turns to face the camera. He gives a shout-out to the channel, adjusts his cap and launches into a slick, motormouth rap. In a few days, tens of thousands of SBTV viewers will see his video featured alongside the likes of P Diddy and Jessie J. When Azonga is done, Edwards reviews the footage with satisfaction. “That,” he says with a grin, “was sick.” Source: Killian Fox at Guardian

Long may his success continue and SME hope his story gives others confidence to use their entrepreneurial nouse to pursue their goals.

www.sbtv.com
twitter.com/jamal_edwards

SME x



[FRESH VIDEO] JME & Adam Deacon – Hype Hype Ting (Anuvahood Soundtrack( by wearesme
March 5, 2011, 4:01 pm
Filed under: Music, Television/Film | Tags: , , , , , , , , , , , , , , , , , , ,


“Fruitellas in my pocket, I’m a G when im ‘ere”

Here is the video for the soundtrack to Anuvahood; a hilarious spoof film and the UK’s first ‘urban comedy’, from Adam Deacon.

The video features BBK’s JME and Adam Deacon with a cameo from Richard Blackwood, who looks like he’s having fun pouring Reggae Reggae sauce over Big Brother star Aisleyne’s breasts.

Anuvahood is in cinemas on March 18th. If you haven’t already seen the hilarious trailer, check it out below.

It’s a hype hype ting!

SME x



[NEW MUSIC] Swiss feat. Wretch 32, Giggs & Sway – Gossiping (Remix) by wearesme
March 4, 2011, 2:27 pm
Filed under: Music | Tags: , , , , , , , , , , , , ,

“I don’t give a fuck what you and your set do / These niggas pussies in boots, like Shrek 2”

So Solid’s Swiss brings in a few big names for the remix of his track Gossping. Wretch, Giggs & Sway are all on board, bringing with them some ‘ard verses. Giggs goes in, JEEZ!

SME x




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